An Overview of International Cyber-Security Awareness Raising and Educational Initiatives (2011)

United States – Campaign 1 – National Cyber-Security Alliance (2001)

The primary aim of the National Cyber-Security Alliance is to raise awareness of cyber threats towards children, parents, teachers, college students, and small businesses. The organization’s site provides the public with online resources to defend themselves against online threats, such as phishing, spam, and scams, as well as information that assists parents with educating their children about online threats.




Campaign Name:

National Cyber-Security Alliance-Helps drive ‘National Cyber-Security Awareness Month’ in addition to other responsibilities (1)


National Cyber-Security Alliance

Main URL: (1)


2001 – ongoing (1)

– No longer receiving funds from Homeland Security, but it still associated with that government department (2)


From the government:

$1,000,000 in 2006

$1,250,000 in 2007

$1,500,000 in 2008

– Funds were received in 2009, but it is not stated how much money was provided the organization.

– The amounts listed do not include money received from private corporations (2)

Topics covered:

– Personal computer protection through three core safety techniques: Installation of an anti-spyware program, installation of an anti-virus program, installation of a firewall program

– Protecting material on computer through backing up data

– Protection of Internet practices through type of Internet connection

– Protect Children: Filtering, and cyber bullying

– Protect yourself against e-mail phishing and spam, online shopping, online banking, online social networks, online gaming, fake websites, personal protection, online harassment

– Report and Handling Problems

– Cyber-Security for higher education

– Small business: assess your risk, protect your business, monitor threats, draft and implement Cyber-Security plan

– Protect your customers: gain their trust, best practices

– Protect your employees: resources, incident reporting

– All points from source (3)


– ’NSCA’s public facing presence is its website’ On the website, users can access various links that enable them to learn more about cyber safety(1)

– Also made available through social networks: MySpace, Facebook, YouTube, and Twitter (1)

– K – 12 Poster and Video Contest

– Studies completed and published on the website to help end – users

– Videos are available on the website for users (3)

Target Audience:

Children, Parents, College Students, Teachers, and Small Businesses


Not found

Additional Information:

The National Cyber-Security Alliance exists through a ‘public private partnership, working with the Department of Homeland Security (DHS), corporate sponsors (ADP, AT&T, Cisco, EMC, Google, McAfee, Microsoft, SAIC, Symantec), and non-profit collaborators to promote Cyber-Security awareness for home users, small and medium size businesses, and primary and secondary education.’


1. ‘About Us’ National Cyber-Security Alliance <> (accessed 20 May 2010).

2. ‘National Cyber-Security Alliance in Brief’ White House Website <
National%20Cyber%20Security%20Alliance%20in%20Brief%203%209%2009.pdf> (accessed 20 May 2010).

3. ‘Site Map’ National Cyber-Security Alliance <> (accessed 20 May 2010).